A Look at Website Split Testing
We started split testing over at daveramsey.com several years ago. When we first started, we used custom code to pull it off. In 2008, we...
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Tony Bradshaw
Jul 28, 20103 min
Contrasting the Adobe/Omniture vs. Amazon/Zappos Acquisitions
First off, let me say this is not going to be some super in depth analysis that looks into financial statements, revenues shifts,...
Tony Bradshaw
Mar 3, 20102 min
2010 Omniture Summit – Day 1
Like many Omniture attendees, my day started around 4:30. It was a little earlier than I had planned since our baby was up, and my loving...
Tony Bradshaw
Nov 11, 20092 min
Omniture Summit 2010
Since our company’s relationship with Omniture began back in 2007, we’ve steadily been increasing our expertise with their product line....
Tony Bradshaw
Oct 2, 20091 min
Omniture Webinar – The Cost of Free
Tim Munsell, lead web analyst for daveramsey.com, and I were glad to participate in a webinar (list of all Omniture webinars) for...
Tony Bradshaw
Aug 30, 20092 min
Omniture Launches CMO.com
While I was at the Omniture Summit back in February, their executive team announced the upcoming CMO site. Omniture finally launched the...
Tony Bradshaw
May 26, 20092 min
Omniture Press Release featuring DaveRamsey.com
I was excited to see that some hard work finally paid off. It was 2 years ago that we decided to use Omniture as our web analytics...
Tony Bradshaw
Apr 17, 20091 min
Omniture Summit MindMeld Session Videos
The videos from the Omniture Summit MindMeld Sessions were posted today. Some links related to the MindMeld Omniture Summit MindMeld...
Tony Bradshaw
Feb 22, 20096 min
Omniture Summit 2009 – Thoughts and Summary
Overall, I was very pleased with the Omniture Summit. Our company sent 3 people to the event. Me, VP of Internet Business and Technology...
Tony Bradshaw
Feb 21, 20092 min
Omniture Summit 2009 – Ski Day
The conference ended Thursday night and I must admit that I’m a bit tired. No not due to the parties. I’ve been up late blogging about...
Tony Bradshaw
Feb 19, 20093 min
Omniture Summit 2009 – Day 2
Wow! What a day! My day started at 8:30 AM and wrapped up around 8:00 PM. I met a ton of high quality movers and shakers with a lot of...
Tony Bradshaw
Feb 19, 20092 min
Omniture Summit 2009 – Day 1 Recap
Day 1 of the Summit was different for me this year. It actually began on Tuesday as opposed the traditional Wednesday session kickoff....
Tony Bradshaw
Feb 17, 20092 min
Omniture Summit 2009 Day 1
It’s Monday February 16, 2009. After several hours on 2 different planes and a short drive to the hotel, I’m settled in. I went out for...
Tony Bradshaw
Sep 30, 20081 min
Omniture Interview
Our internet business team has been using Omniture Analytics since July 2007. Over the last year, we’ve been able to generate almost 600%...
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