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Tony Bradshaw

My Time at SXSW 2014

One more session and I’ll be leaving SXSW for the trip back to wonderful Nashville, TN. This was my second time to SXSW in 3 years. One the last trip, we brought along several members of our development team. With this trip we tried a new approach and brought along the leaders of our Digital Strategies Team. 2 from Development. 2 from Creative. 3 from Marketing. 2 from Digital Business. It was a wise decision.

While SXSW has been entertaining, informational and fun, the time with our leadership team has by far been the best value from the trip. A lot of companies deal with dysfunction amoung these groups and teams. At Dave Ramsey’s Organization, we work really hard not to let this happen. We actually like and enjoy working with each other. It’s really like working within a “positive” family experience. This makes our work environment extremely fun. One of the byproducts is how excited everyone is to work on projects together and to help improve and make things working and function better. Always striving for improvement. Sometimes that improvement is slow in coming, but rest assured, it is coming.

As for the rest of SXSW, it started a bit slower than my last visit. The weather was cold and rainy. Yuck! The sessions were rather weak. By day 3, things started picking up. The weather improved and probably unrelated, so did the quality of the sessions. Perhaps I just did a better job choosing. 🙂 In in case, I’ve picked up some really good ideas, and sparked my digital creative juices flowing again. Sometimes, I probably get a little too focused on work and need a break like this to pull me out of the weeds. It allows me an opportunity to see more clearly some of the things we need to focus on for improvement.

Thanks SXSW.

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